How I can help you
Comfortable in a wide variety of situations, I put my marketing expertise to work helping companies and product lines grow. I have over 40 years of corporate experience in Marketing and Sales in the life science industry. Although most of my working career has been in B-to-B marketing, Ive led smaller companies to successful results in areas that have a consumer focus such as aesthetic cosmetic medicine that involves consumer marketing diabetes management (again targeted to end consumers). I understand how to use all the various tools of marketing at the right time in the business life cycle. I have played key roles on process improvement teams within several companies at times when they have undergone strategic makeovers, mergers, expansions and divestitures. My approach is to start with basic questions such as, "what are the constraints blocking you from achieving your goal?" The answers then feed into a systematic process. I am versed in the principles of SIX SIGMA, THEORY OF CONSTRAINTS and LEAN. The best answers start with the best questions.
Areas of Expertise
- Business Plans / Startup Assistance
- Marketing, Public Relations & Sales
- Arts, Entertainment, & Recreation
- Professional, Scientific, & Technical Services