As if the last few years haven't been tumultuous enough for small business owners, you must also adapt to new consumer buying behaviors. Impacted by the still-raging COVID-19 global pandemic, inflation, and lifestyle stages, today's consumers have changed where and how they buy.
In this webinar, you will learn how to use video marketing strategies to generate customer engagement and new business leads. Read more
In part 2 of the "Your Marketing Roadmap" webinar series you will learn the effectiveness of educating customers instead of trying to "sell" to them. Read more
From reaching out to your local media to starting a “retailer of the year” award, there are many ways to make the most of independent retailer month.
Once again, FranNet and SCORE have partnered together to discuss the pros and cons associated with the different paths to entrepreneurship. Generally speaking, there are three widely accepted options for establishing yourself as a small business owner.
Some people predict a recession is coming, while others dismiss the notion since the nation is essentially at full employment. But many small business owners are worried a recession is looming.
This webinar will provide a brief overview of a SWOT analysis along with an interactive live demonstration of an actual SWOT analysis with an attendee. Read more
From responding to your audience to consistently posting content, there are several social media strategies for small business owners.