Partnership to Include Content Collaboration and Mutual Sharing of Resources and Clientele

SCORE of Southeast Michigan is excited to formally announce a strategic partnership with StartupNation, a platform that has provided millions with the information, inspiration and connections they need to start, grow and manage a successful startup business. Founded in 2002 by passionate entrepreneur, Jeff Sloan, StartupNation is a multimedia company and content platform headquartered in Birmingham, Michigan.

As part of this partnership, SCORE of Southeast Michigan is planning to regularly publish content through an “Ask the Expert” series on WJR Radio that allows members of the local small business community to call in with questions or concerns regarding their businesses, with SCORE mentors and subject matter experts fielding the questions and providing their insights and expertise in response. The mutual hope between our organization and StartupNation is that this pilot program will bring awareness and offer solutions to common challenges entrepreneurs face.

StartupNation will also promote the SCORE suite of services, most significantly, the SCORE mentoring services, to its community of aspiring entrepreneurs and existing small business owners. We plan, in turn, to send as many qualified and interested mentees and clients to StartupNation to learn more about how our partner fuels entrepreneurial passion and fosters small business growth.

Hitting the Ground Running

One of the first collaborations between our two organizations will be an "Ask the Expert" radio program, produced by StartupNation Radio and hosted on WJR's Great Voice platform, an audio content platform sharing thought leadership and business expertise (named after WJR's nickname, "The Great Voice of the Great Lakes"). On this serial program, host Jeff Sloan will welcome a SCORE subject matter expert or mentor to field call-in questions from the small business community, providing real-time expertise and guidance on matters of import to participating entrepreneurs. Stay tuned for details as this valuable programming is rolled out in the coming weeks!

Even prior to establishing a formalized working relationship, SCORE of Southeast Michigan and StartupNation have been active collaborators. Founder Jeff Sloan was our guest on a recent episode of The SCORE Podcast: Where Small Business Matters. And local volunteer Armando Ojeda has twice been a guest on StartupNation radio, a broadcasting platform that StartupNation shares with WJR AM 760 Radio in Detroit.

Listen in and catch up:

SCORE of Southeast Michigan Announces Partnership with StartupNation